Connecting the dots to close the gaps

Mind the Gap Services optimizes marketing and sales success with fractional and interim executive expertise at important milestones for Femtech, food, health, and sustainability/climate Portfolio startups and Self-funded businesses.

Trusted by leading impact-driven companies

Mind the Gap Services provides core Marketing strategy, Product strategy, and Sales Ops services to establish a strong foundation to hit metrics-driven growth goals, bridging the gap between Marketing and Sales to support the CEO and scale effectively.

  • Sarah was critical in building collaboration and workflows across Sales and Marketing to scale our team and C-suite. Her skills were invaluable in achieving KPIs and revenue goals.

    Raleigh Harbour, President, Bitly

  • Helena is a fantastic marketing and go-to-market leader. She understands intimately that just because you build it they will not necessarily come.

    Jahan Shafizadeh, Head of Product, Rodan and Fields

  • Sarah has been an invaluable asset for our high-level marketing and media projects within our healthtech clients. Her strategic mindset has consistently propelled our initiatives to success.

    Vincent Cevalte, Global Head of Digital and Planning, RTL AdConnect

Who We Work With

VC Portfolio Companies + Startups

Early stage SaaS startups benefit from strong foundational structures that provide the support needed to grow quickly, this includes preliminary strategic marketing, sales, ops and product alignment.

MTGS works strategically to remove blockers to growth to enable the startup to scale efficiently. Calibration in the fundamental structure of the communication and alignment of goals across the startup is crucial when given specific growth goals by investors: revenue targets, product launch, brand building, organizational restructuring, seeking additional funding, etc.

Private Equity Portfolio Companies

A successful exit can hinge on how prepared a startup is to navigate an IPO, buy-out, or M+A. Turnkey services that focus strategy and execution during key inflections points can ensure alignment and collaboration.

MTGS is a power partner when businesses need to accelerate efforts to meet aggressive revenue targets (making that final sprint from $80M to $100M, for example); demonstrate business maturity and market dominance (when seeking to be bought); and combine companies post M+A (quickly understanding the new needs of the business and making organizational, brand and positioning changes to reflect them).

Self-Funded Businesses

A unique approach to provide access to a microfractional CMO and a set number of hours per week. MTGS uses an Accelerator experience to address strategic needs with a limited amount of tactical execution, plus key networking opportunities and upskilling webinars to learn from the best in the business. This empowers owners and founders in the most critical moments.

Problems We Help You Solve

    • Determine the Business, Market, and Customer Needs

    • Develop Strategic Plans

    • Craft Roadmaps with Critical Milestones

    • Optimize Workflows and Resource Planning

    • Scale Key Platforms and Tools for Maximum Efficiency

    • Organizational Structure with Efficient Outsourcing Plan

    • Hiring Advisement and Ensuring Efficient Hand-offs

    • Playbooks for Marketing, Operational, and Sales Acquisition

    • Product Launch Guide

    • Refined Customer Targets and Customer Messaging

    • Develop and/or Align on Budget

    • Streamline Budgets

    • Vendor Acquisition Management

    • Assessment and Optimization of Internal and External Resources

    • Pivot and Adjust Plans According to Business Needs

Our mission is to find and resolve the gaps that keep Founders and CEOs from achieving growth and expansion.

Hear about what makes us different